I'd like to see how far the curiosity of the human brain can take us.
My work is rooted in tapping into the public's curiosity, with an understanding that the world wants to learn, we simply need to extend the invitation. To me, Information Architecture is sculpted by the principles of design paired with the discoveries in neuroscience, implemented with the methodology of social design. It is the combination of these three fields that we begin to address the curiosity of the collective.
When the collective is brought to the table, we begin to see stronger solutions.
