I first dove into information architecture working on the Making it ILX Campaign for Acura.
From conceptualizing the campaign to generating marketing deliverables, I wore several hats in the creative process. Officially, I was the Reports and Presentations coordinator-- I worked with each department of our campaign to provide updates to the client, identified marketing schemes across our work to better articulate our initiatives, and ultimately designed the deck below for the pitch presentation in California.
My team was awarded the Best College Campaign of 2017 by the American Marketing Association.
